The Psychology of User Experience: Designing for Emotions

The role of user experience (UX) in shaping the success of a brand cannot be overstated. At Kreativity Marketing, we understand that creating a seamless and emotionally resonant user experience is not just about aesthetics – it’s about tapping into the psychology of our audience to forge genuine connections.

4 Key Aspects of Building a Powerful Modern Website

Websites are the most visible part of your online presence, often being the first place prospective customers will visit. That’s why it’s crucial that you invest in a professionally designed website. What makes the perfect digital hub for your business? Let’s find out.

5 Ways to Improve Your Email Open Rates

Your company’s email open rates are one of the key indicators of how effective your email marketing is. Emails can be a great way to generate leads and expand your business, but if no one is opening them then you could be missing out on a lot of potential sales and sign-ups.

SEO vs PPC: Which is Best for Your Brand?

Search engine optimisation (SEO) and pay-per-click advertising (PPC) are the two main ways a business can promote its products and services in search engines. Each have their own benefits, which are better for different types of businesses. In this blog we’ll discover what those benefits are, helping you to decide the best way to tackle your marketing.

Why You Should Care About Content Marketing

Advertising used to be considered a whole lot simpler. Now, we are looking at the importance of using multiple avenues to capture and connect with our target audience. Something that can be quite overwhelming if you’re first starting out and unfamiliar with the new worlds of social media, blogs, video or other online interactives.

Why Should You Consider a Chatbot for Your Business?

Chatbots. It may seem a bit futuristic at first, but this easy and proactive tool can be applied to any business; it may even become your best friend when it comes to keeping your customers and securing new ones.

What are the Benefits of Hiring a Professional Web Designer?

We can all recognise the value of a good website to engage our customers and deliver efficiency of service, but sometimes it’s worth considering that extra helping hand to maximise the results. In comes the professional web designer.

So, what are the benefits?

Influencers: What’s New to Know for 2020?

As businesses start to adapt and consider setting aside budgets for influencer marketing it’s worth knowing a few tricks of the trade and the developing areas of 2020 to consider when putting this new avenue of marketing into action.

Blogging for SEO Success: Why Your Business Needs to Blog

If you run a small business, publishing regular blog posts on your website might not be high on your to-do list. However, blogging is a surprisingly easy way for businesses to start generating more web traffic and all-important brand exposure.

Business Website Trends You Need to Know About in 2020

It’s 2020, and if your digital marketing strategy is still in the dark ages, this is the year this needs to change. Major new social media marketing and business website trends are on the horizon. We’re also at a tipping point where if customers can’t find brands online, they assume businesses have gone bust.