SEO vs PPC: Which is Best for Your Brand?
Search engine optimisation (SEO) and pay-per-click advertising (PPC) are the two main ways a business can promote its products and services in search engines. SEO is the way in which you drive organic traffic to your website through tailoring the content to relevant searches. If you’ve ever searched for something on Google or any other […]
Portfolio Blog: The Holistic Therapist
We were first introduced to Jennifer (or should we say, The Holistic Therapist) back in the Summer of 2019. Referred to us by another happy and satisfied client, she initially came to us looking for a logo design for her Holistic Therapy Business. One year on, after another 12 months of successful business, Jennifer was […]
Laura Hart: Project Refresh
A slightly different and more unique brand that we worked with (and felt VERY passionate about) was a recent project we did for a dear client – Laura Hart. Laura Hart is an Intuitive Artist & Coach. She guides women to stand in their own power and to move past limitations and what is blocking them to […]
How to Put Your Website at the Centre of All Your Marketing
With the economic downturn and recent challenges of 2020, many companies have pushed their marketing budget aside. While this might make sense for some businesses, we also know that the efforts you put into marketing now, are guaranteed to produce a successful, long-term return on investment further down the line. As the heart of your […]
Social Media Complaints: Six Steps to Turning That Frown Upside Down
In the digital age of immediacy and the desire for instant results, consumers unhappy with their goods and services often use social media to air their frustrations. Why are emails and calls becoming a thing of the past? Well, in simple terms, it is all about exposure.
5 Ways Google Trends Can Improve Your Business
Google, on average, receives over 40,000 search queries per second. This equates to 3.5 billion searches per day and 1.2 trillion searches per year worldwide, Now that’s a lot of searches. With over 70% of the search market share, it is safe to say that Google is undoubtedly the most popular search engine in the world, and we would be astounded if you came across anyone who hadn’t heard of it.
What Are SMART Objectives & How Do I Apply Them?
Many companies spend their time drifting from one goal to the next, or working on several all at once, whilst actually accomplishing very little. But not to worry, this is a common mistake when trying to improve your business and one we have all made once or twice. Luckily, we are here with a solution.
5 Ways to Improve Your Website Performance
If you own a business, you no longer have to face the question of whether you should have a website or not. Compared to a decade ago, websites are now a necessity, and simply having one just isn’t enough. In the ever-evolving competitive landscape we find ourselves in today, to ensure your business is successful, […]
Portfolio: Full Rebrand & Website Design for Meraki Holistics
Extremely experienced in her field, Catherine came to us looking for a rebrand for her acupuncture and reflexology business – searching for a vibe and brand personality that would connect with her audience on a deeper level.
The 5 Golden Rules of Building a Personal Brand
The term “brand” is often associated to businesses themselves, with many individuals even assuming it only refers to large corporate companies. There are in fact, two different types of brand – a personal brand, and a business brand.